martech Tag

Many thanks to the fantastic organisers behind IAB Forum Warsaw! It was especially encouraging to see ongoing discussions about social and environmental responsibility in marketing, through sessions on carbon footprints as KPIs (led by Spark Foundry’s Małgorzata Hejka, and Zenith’s Agata Szustak), how technology...

Did you know that June is Audiobook Appreciation Month? Want to celebrate but have no idea where to start?  We asked the AdTonos team to recommend their favourite audiobooks, and they didn’t fail to deliver! AdTonos’ Top Picks – Fiction and Non-Fiction Top fiction recommendations included...

Paul Smith, SVP of Sales at AdTonos, shares his insights into uncertainties surrounding the final form of the Metaverse and how it’s impacting the entertainment, music and audio industries. Despite lingering uncertainties around the metaverse and it’s ‘final form’, the gamification of the entertainment, music, and...