From the market Tag

The Audio Advertising Landscape Since 2020, consumption of digital audio content has increased significantly; up to 26% of the UK population listen to a radio station on a weekly basis, spending an impressive 138 million hours per week listening to online radio. It is estimated that...

What advertisers can learn from Spotify’s latest offering Different people require different things when it comes to working, but there is one element that many tune into to boost their concentration, or indeed their mood: music. No matter what the jam – or how many beats...

Paul Smith, AdTonos’ SVP of Sales, shares his thoughts on introducing Alexa’s most recent feature: a voice assistant that can imitate/reproduce a specific human voice. Amazon has once again pushed the boundaries of technology – and of social and cultural norms. At the annual Re:Mars conference, held...

Paul Smith, AdTonos’ SVP of Sales, shares his thoughts on the biggest music award shows. While the recipients at awards ceremonies are sometimes contested, and the events themselves at times controversial, there is no doubt that legacy celebrations of the arts – Academy Awards, Golden Globes,...

AdTonos had a wild ride at Cannes! It was amazing to soak in the summer sunshine with our partners like Xandr and A Million Ads, and other companies we’ve worked with like Octave Audio. AdTonos on Cannes 2022  Here’s what our CEO and Founder, Michal Marcinik, had...

Paul Smith, AdTonos’ VP of Sales, shares his thoughts on interactive ads and how they are revolutionizing digital advertising on mobile gaming platforms. As the media and entertainment landscape has shifted and evolved, so too has the advertising industry that keeps it free. So far,...